Growing for more than 103 years, Cerealis is a Portuguese group with an international drive, leader in pasta and flour products.

Cerealis is one of the major Portuguese groups dedicated to the industrial and commercial activity of the agrifood market, with a strong presence in Portugal and with a great international drive. Focused on products that come from cereal processing, Cerealis leads in pasta and industrial flours, while ensuring a wide range of products that include culinary flours, cookies, breakfast cereals and cereal bars.

Ceralis also owns the brands Nacional, Milaneza, Harmonia and Concordia and has 670 employees. Annually, it produces more than 440 thousand tons of cereals in 5 certified production centers.

Cerealis has more than 130 different products from different categories, which are now sold all over the globe.

About Us

Mission, Vision and Values

Organisational Chart and Governance

Code of Ethics and Business Conduct

Manufacturing Facilities

Human Resources

Quality

Innovation and Development

Partners and Institutions

Mission, Vision and Values

Our Mission

We specialise in manufacturing and sales in the agro-food sector, focusing on processed cereal derivatives. Using our know-how and sustainable business practises, with a focus on competitiveness, we manufacture pasta products, breakfast cereals and flours for industrial and culinary purposes (where we want to attain leadership), as well as other synergy products such as biscuits and refrigerated products.

Keenly aware of our responsibility in fostering healthy diets and lifestyles, Cerealis promotes an internal and external culture of knowledge and development of nutritionally balanced products.

Cerealis Group relies on competent and motivated people.

Our Values

Our actions are guided by values reflecting our essence and principles.

Our Vision

We specialise in manufacturing and sales in the agro-food sector, focusing on processed cereal derivatives. Using our know-how and sustainable business practises, with a focus on competitiveness, we manufacture pasta products, breakfast cereals and flours for industrial and culinary purposes (where we want to attain leadership), as well as other synergy products such as biscuits and refrigerated products.

Organisational Chart and Governance

Management Board:

Chairman: Carlos António Rocha Moreira da Silva
Member of the Board and Managing Director: Rui Manuel de Amorim Silva e Sousa
Member of the Board: Francisco José Mestre Mira da Silva Domingues
Member of the Board: Pedro Miranda Moreira da Silva
Member of the Board:Rita Mestre Mira da Silva Domingues

Audit Board:

Chairman: Daniel Bessa Fernandes Coelho
Board Member: Óscar José Alçada Quinta
Board Member: Manuel Joaquim Gomes Ortigão de Oliveira
Alternate: Sandra Helena Pinto de Sousa Pereira

Compensation Committee:

Chairman: Carlos António Rocha Moreira da Silva
Board Member: Francisco José Mestre Mira da Silva Domingues
Board Member: Rita Mestre Mira da Silva Domingues

Board of the General-Assembly:

President: Carlos Lucena
1st Secretary: Tiago Sampaio
2nd Secretary: Cristina Gonzalez

Code of Ethics and Business Conduct

Code of Ethics and Business Conduct

Cerealis considers essential the existence and spreading of a Code of Ethics and Business Conduct for all the Companies of the Group and for all the employees. We are confident that all Cerealis’ employees have been conducting themselves in an ethical behavior. Nevertheless with the creation of this Code of ethics the principles, values and conducts considered required to all Employees and members of the organization are set out in a clear and transparent manner.
We hope these rules become a true code of conduct and contribute to the reinforcement of Cerealis image and role as a reference Group in the Agri-Food industry and to reinforce ties between all interested parties, in other words, shareholders, employees, customers, suppliers, social partners, public institutions and the community in general.

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Manufacturing Facilities

Trofa Manufacturing Centre

This is one of the most modern manufacturing centres for breakfast cereals of the Iberian Peninsula.

LAND AREA: 19,934 m2
COVERED SPACE: 8,531 m2

Maia Manufacturing Centre

This centre specializes in the production of pasta products (one durum-wheat semolina plant and two factories) and biscuits, being also the most important logistics centre for the Group.
At Maia, the whole pasta manufacturing process is integrated, from the reception of raw materials (durum-wheat) to the final product.

WHEAT SILAGE: 9000 Ton
LAND AREA: 48.500 m2
COVERED SPACE: 23,500 m2

Porto Manufacturing Centre

The Porto (Freixo) Manufacturing Centre includes the common wheat and rye mill, together with packaging lines for industrial flours to be shipped directly to our customers.

LAND AREA: 7,290 m2
COVERED SPACE: 3,047 m2

Coimbra Industrial Center

Here we have a common wheat mill, which now specializes in the production of flours for biscuits.

LAND AREA: 8,336 m2
COVERED SPACE: 2,233 m2
WHEAT SILAGE: 3,000 Ton/24H

Lisbon Manufacturing Centre

The recently renovated Lisbon Manufacturing Centre has a milling capacity of 720 tons every 24 hours, a cereal uptake up to 200 tons per hour and a silage capacity of 27,000 tons. The new facility covers an area of over 10,000 square meters. This centre also resorts to two renovated packaging facilities for flours for industrial and culinary uses, as well as a new logistics centre.

LAND AREA: 17,350 m2
COVERED SPACE: 11,400 m2

Human Resources

We rely on competent and motivated people.

We believe people to be the key success factor for our Group.

Over the years, we have implemented a Human Resource Policy based on investing in people and developing our teams.

Everyday, through Skill Development programmes, we strive to make our employees, regardless of their job level, increasingly aligned and committed to our culture and business needs, and even more skilful.

At the same time, through a predictive and strategic management of our human resources, we predict difficulties and face them as challenges and opportunities, creating solutions for the future.


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Quality

Quality and operational efficiency

At Cerealis, we promote the implementation of Quality Management Systems as tools to support and organize processes, aiming optimization and efficiency of processes, resources and activities.

Fault analysis, cause outlining and corrective actions, together with improvement actions, are the best guarantors of sustained levels of compliance and efficiency needed for our products and markets.

To shape work behaviours and attitudes, we resort to continuous training in techniques and tools for Quality Management, Food Safety and Best Practises for the Food Industry, based on clear definitions of functions, tasks, procedures and objectives.

Certifications

We implement Quality Management and Food Safety systems in all centres and manufacturing activities within the Group, as well as in our sales processes. Especially important was the renewal of the Quality Management and Assurance and Food Safety certificates as per NP EN ISO 9001 (since 1997) and NP EN ISO 22000 (since 2006). Our production processes for pasta products, industrial flours and breakfast cereals hold the "International Food Standard" (IFS) certification.

In the scope of our brand internationalisation, we obtained in 2012 the Halal certification for pasta products, breakfast cereals and flours.

Quality management across the group

At Cerealis, Quality Management relies on a group-wide system, consolidated by analyzing the processes that manage our various activities and product families produced and marketed by the business areas.

This dynamic system is supported by continuous improvement practises, and adapts continuously to the Group's technological evolution, both in terms of industrial renewal and adjustment and development of new products and processes.

Environmental impact management

With three facilities holding Industrial Licensing, Cerealis has extended the practises of waste reduction, recycling, energy saving and dust reduction policies to all its manufacturing centres.

Energy and Emissions

Energy is of vital importance for today's industries. However, its environmental impact is high, especially in terms of climate change, and air quality in particular. Balancing both perspectives involves, among others, adopting a low carbon energy policy and increasing energy efficiency to produce clear environmental and economic benefits. In recent years, we have made significant investments in Energy Consumption Reduction Plans to reduce the consumption of Carbon and Energy Intensity. For us, incorporating energy analysis within the purchase of new equipment and in the construction and renovation of our buildings and facilities is a main concern.

Water

Water is an important production factor and the constraints raised by its scarcity pose a business risk. The growing legal restrictions to the use of this resource and the progressive application of the real costs of the use of water have an impact on business competitiveness. Therefore, organisations must manage their water consumption rationally and efficiently, while minimising the environmental impact of its use.

Waste

Waste is a source of pollution that impacts the environment. Our waste management practices consider each waste not only as a source of pollution to reduce, but also as a potential resource to exploit. Therefore, we aim to reduce waste production and promote effective recycling or recovery.

Ambient Noise

Noise is an environmental variable fully under Cerealis' radar due to its importance in several aspects, especially human health and wellbeing. All extension and renovation projects for industrial buildings and changes in usage of the most critical equipment undergo an acoustics analysis in order to ensure compliance. The mills in Lisbon and Porto and the factory and durum-wheat semolina plant in Maia have have completed their environmental licensing, ensuring compliance with all strict legal requirements. The same best practises are applied to the remaining unlicensed centres, thanks to a management policy based on sustainable development. Although our companies do not possess environmental licensing, we apply the principles of environmental systems management outlined in the ISO 14000 standard.

Health and safety at work

We consider health and safety at work a fundamental pillar. Over the years, we have made significant investments in staff training and implementation of measures to minimize risks. To reduce the number of accidents at work, we have developed a programme called PREVENIR +.

Our objective is to raise awareness and increase staff accountability in terms of the importance of safe working practises, resorting to teams of prevention delegates to promote best practises and identify potential risks.

Innovation and Development

Do you know what you're going to imagine today?

With increasingly healthy lifestyle-conscious consumers in mind, our new recipe of Milaneza Natura Integral (wholegrain) pastas now includes oatmeal fibre.

CEREALIS GROUP'S LATEST LAUNCHES

Our drive to innovate and the distribution effectiveness both in the internal and export markets are two fundamental drivers of our growth. To surprise our consumers and promote our clients' business growth, Cerealis has recently launched several products under different brands and for different markets.

Co-branding project: Cereals + Fruit Line. Winner of the Food Nutrition Awards 2017 (innovative product of the year)

Special flour for Pizza. The secret for a good dough

Milaneza Noodles. A new product in the Wok Milaneza line

Two new lasagnas Milaneza Natura - Wholemeal and Gluten Free

Partners and Institutions

Representation of the Group in Associations and Institutions

Through the different Group companies, we have established a number of partnerships with various associations ad institutions where we are represented

Associations and Institutions where companies where Cerealis Group companies are represented:

  • ACIP - Associação do Comércio e da Indústria de Panificação, Pastelaria e Similares.

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  • ADIPA - Associação dos Distribuidores de Produtos Alimentares

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  • AEP - Associação Empresarial de Portugal

  • www.aeportugal.pt

  • AFLOC - Associação Portuguesa de Produtores de Flocos de Cereais

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  • AIPAN-Associação dos Industriais de Panificação, Pastelaria e Similares do Norte

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  • APEF - Associação Portuguesa das Empresas Familiares

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  • APIM - Associação Portuguesa da Indústria de Moagem e Massas

  • APQ - Associação Portuguesa para a Qualidade

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  • CNE - Centro Nacional de Embalagem

  • www.cne.isq.pt/

  • CODIPOR - Associação Portuguesa de Identificação e Codificação de Produtos

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  • COTEC Portugal - Associação Empresarial para a Inovação

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  • PBS - Porto Business School

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  • FIPA - Federação das Indústrias Portuguesas Agro-Alimentares

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  • FUNDAÇÃO A.E.P

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  • FUNDAÇÃO DA CASA DA MÚSICA

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  • FUNDAÇÃO DE SERRALVES

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  • Portugal Foods - Associação Integralar

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  • SEMOULIERS - Union des Associations des Semouliers des Pays de l’UE
  • SOCIEDADE PONTO VERDE

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  • U.N.A.F.P.A - Union des Associations de Fabricants de Pates Alimentaires de l’UE
  • www.pasta-unafpa.org

  • IPO - International Pasta Organization

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